BENEFIT

• Salary package in details  will be discussed during the interview
• Specific KPIs target and KPIs incentive on top of Salary Package will be discussed, if any
• Contribution of all Compulsory Insurances (Social Insurance, Health Insurance and Unemployment Insurance) from starting date
• Working time: Office hours: from 8:30 to 17:30 excluding 1 hour for lunch, 44 hours/ week, 1.5 days off per week
• Annual Leave: 14 Days per year
• Sick leave: 06 days/ year (full paid)
• Monthly Service Incentive
• Yearly Performance Bonus
• Free consultation for staff, staff’s spouse & children under 18 years old at HFH. Special rate for staff when using services of Hanoi French Hospital (HFH)
• Health Insurance, Accident Insurance and Life Insurance for all employees
• Other benefit as Hanoi French Hospital (HFH) policy.

Duties and responsibilities

Product Marketing Strategy

• Develop marketing strategies for assigned medical specialties and healthcare services.
• Conduct market, customer, and competitor analysis to identify growth opportunities.
• Define product positioning, messaging, and value propositions.
• Recommend initiatives to drive revenue growth and service development.

Product & Service Development

• Collaborate with physicians and clinical departments to develop new healthcare packages and services.
• Evaluate existing service portfolios and recommend improvements.
• Optimize the patient journey to enhance customer experience.

Marketing Campaign Management

• Plan and execute integrated online and offline marketing campaigns.
• Work closely with Digital Marketing, PR, CRM, Content teams and external agencies.
• Monitor campaign timelines, budgets, and performance.

Business Performance Management

• Monitor revenue, patient volume, conversion rates, and other business KPIs.
• Analyze performance data and recommend improvement initiatives.
• Prepare regular business performance reports.
• Organize, coordinate, and support both internal and external events.
• Collaborate with agencies and other vendor partners
• Other duties as required

RelationshipS

• Work closely with other staff in the team and department
• Relationship with all staff members of the hospital, both medical and functional departments

requirementS

SKILLS

• Good time management
• Good planning and manage execution
• Ability to multi-task and meet deadlines
• Good communication and writing skills in English
• Teamwork and interpersonal skills

EDUCATION and EXPERIENCE

• Ability to create content marketing in various formats such as: videos, images.
• Minimum 2 years of experience in a similar position preferably in hospitals/ clinics or in the areas of Medicine and Pharmacy, healthcare,…
• Experience in content creation, distribute the content via channels.
• Updated with current trends to acquire new users on digital marketing platforms and apply to tasks

LANGUAGE SKILLS

• Good command of spoken and written English.
• Ability to read, analyze, and interpret complex documents.
• Good ability to generate content with creative tools

KPIs 

• Revenue growth of assigned specialties
• New patient acquisition
• Patient visits
• Campaign ROI and marketing efficiency
• Conversion rate
• Brand/service awareness
• On-time project delivery

HOW TO APPLY

You can apply by sending Your Application Letter and CV in English to email: recruitment@hfh.com.vn